According to the innovation terminology, Diamond Shreddies can be characterized as a?

Diamond Shreddies are an excellent example of continuous innovation because they represent a minor modification to an existing product rather than a complete overhaul or a brand-new product type. Continuous innovation involves small, gradual improvements or changes made to enhance a product without significantly altering its core functionality. In this case, the change in the shape of the Shreddies from square to diamond-shaped is an incremental update that maintains the same functionality and overall experience of the original product, appealing to consumer curiosity and preference without requiring consumers to learn a new way to use or understand the product.

This subtle alteration can lead to increased consumer interest and sales, as it refreshes the brand while capitalizing on the established success of the original product. In contrast, radical innovations involve significant breakthroughs that create entirely new markets or paradigms, and discontinuous innovations are characterized by substantial shifts that require consumer adaptation. Incremental innovation, while similar to continuous, typically refers to even smaller changes made beyond just the design aspect, but continuous innovation is the more fitting classification for the case of Diamond Shreddies.